Last week was big for me. I flew over to Sydney to receive my Finalist Certificates for the Social Media Marketing Awards Australia & New Zealand, the industry's biggest award in our region.
I was voted into the TOP 5 by a select group of international judges, in 2 categories:
The past few days have been quite intense, with of course, the Gala Ceremony being the highlight of last week! I am feeling a tremendous amount of excitement, honour and pride to be a finalist. Also, receiving lots of valuable feedback from my colleagues gave me an awesome boost and professional reassurance to keep continuing what I do in this space.
And then, when I arrived back home, a sense of tiredness rushed through me. It’s like, you know, when you are on a road trip, it’s amazing, you gain lots of new experiences, and then finally you arrive, ready to take a break, pause, and just contemplate on the memories while you look back on your trip. Now that’s what happened to me.
So I took a few days to reflect, look back, evaluate, and of course treasure the moments, the journey. The B!Social journey that started almost 2 years ago, right here, in Nelson, New Zealand. Born out of a new challenge, and with it, a complete new me was born.
Thank you to each and every one of you who have been following, were/ or are part of this journey.
Here are some of my favourite highlight moments of the Social Media Marketing Awards Gala Dinner. Thank you Social Media Marketing Institute, I will never forget! I am now back, full of new energies, inspiration, and lots of valuable new knowledge to share.
And if you are curious to hear how the B!Social journey started, just keep reading :)
How can businesses create & leverage communities around their products/services with the help of Social Media? I'm bringing you today an exciting live case study from the luxury watch industry. An example of an engaged worldwide community connected through - yes, a simple hashtag.
Check out this special video interview with Balázs Ferenczi, Content Marketing Manager of Chrono24, an online platform for watch sellers & buyers, and also the editor of the online Fratello Magazine. He shares with us not only the success story behind #SpeedyTuesday, but also how online communities can be taken back offline to connect fans in real life. From all over the world!
I'm very excited about this topic as I feel this is at the heart of Social Media Marketing today. #offlineisthenewblack ?! This is something I would recommend smart businesses to definitely leverage in a creative way as we move into a more and more digitalised world! Using social media to connect people. Create communities. Not only online, but back to basics, offline.
A big theme throughout Social Media Marketing World #SSMW19 this year, and the inspirational closing keynote of Mark Schaefer.
Tune in to the video or read the full interview below.
B!Social with Mari Smith, the world's top Facebook expert at Social Media Marketing World! Why do we need to look at global trends in Social Media Marketing? How is WeChat, a Chinese App massively impacting the evolution of Facebook? What's the future of the Facebook product family (including Messenger, Instagram, WhatsApp)?
Which direction are we heading, what's coming next? How can marketers adapt - quick - to stay ahead of the game? Check out the full interview here.
Notes from my imaginary LinkedIn Diary:
Excitement in the air. Looking forward to some special moments to share. It’s finally time. It’s time to meet the people behind their LinkedIn profiles.
On the occasion of World Social Media Day, let's connect, let's celebrate - globally, and also locally - here in Nelson, New Zealand! With #bsocialnelson, my aim is to bring the local community together and inspire each other on how we use social media in our businesses, and what we love about it. I would love you to join!
Hi, I'm Bea!