Alongside the strategic consultations & trainings I do with clients, workshops are definitely one big pillar of the services I offer at B!Social. During the past 2 years, I enjoyed developing & fine tuning a method and a set of signature courses that deliver practical, hands-on learning by doing, at the same time providing a great social experience, too.
Here is to the Team B!Linked at our last LinkedIn Workshop, that happened to be a special number for this special month. This was our 15th Workshop!
Check out how this group started to raise their profile and grow their business/ organisation with the help of this exponentially growing, also still very underused social media platform, and putting things into action instantly.
It's the time to #bsocialnow !
I had the opportunity to attend an inspiring presentation by the Chia Sisters, New Zealand’s most sustainable beverage company, at the Nelson BNZ Networking Event, where they shared their story about how they became a #ZeroCarbon business!
How can Local Businesses use Social Media Marketing to Grow? 3 Inspiring Case Studies from Nelson-Tasman
Wow, what a fantastic evening! It was an honour to be back to present for the second time with the Nelson Tasman Business Trust and share some of my top tips on how to raise a business profile to grow, get strategic and hopefully enjoy the process, too! ☺️ O
Of course, with the help of Social Media.
I highlighted the importance of a solid social media strategy and I invited 3 local business owners who started implementing what they learned at the B!Social Workshops and got some great results from it. They joined me on stage to present their absolutely inspiring local case studies.
Last week was big for me. I flew over to Sydney to receive my Finalist Certificates for the Social Media Marketing Awards Australia & New Zealand, the industry's biggest award in our region.
I was voted into the TOP 5 by a select group of international judges, in 2 categories:
The past few days have been quite intense, with of course, the Gala Ceremony being the highlight of last week! I am feeling a tremendous amount of excitement, honour and pride to be a finalist. Also, receiving lots of valuable feedback from my colleagues gave me an awesome boost and professional reassurance to keep continuing what I do in this space.
And then, when I arrived back home, a sense of tiredness rushed through me. It’s like, you know, when you are on a road trip, it’s amazing, you gain lots of new experiences, and then finally you arrive, ready to take a break, pause, and just contemplate on the memories while you look back on your trip. Now that’s what happened to me.
So I took a few days to reflect, look back, evaluate, and of course treasure the moments, the journey. The B!Social journey that started almost 2 years ago, right here, in Nelson, New Zealand. Born out of a new challenge, and with it, a complete new me was born.
Thank you to each and every one of you who have been following, were/ or are part of this journey.
Here are some of my favourite highlight moments of the Social Media Marketing Awards Gala Dinner. Thank you Social Media Marketing Institute, I will never forget! I am now back, full of new energies, inspiration, and lots of valuable new knowledge to share.
And if you are curious to hear how the B!Social journey started, just keep reading :)
I am beyond excited & thrilled to announce that I made it to the Finals for the 2019 Social Media Marketing Awards for Australia and New Zealand in the following two categories:
- Best Social Media Educator of the Year (being the only one from New Zealand), and
- Best Emerging Social Media Marketer of the Year.
"The finalists were selected after an extensive judging process that included judges from 6 different countries, with a record number of entries" arriving to the Social Media Marketing Institute this year!
It will be an honour to contribute to putting Nelson and New Zealand on the social media world stage at the Social Media Marketing Awards Ceremony in August in Sydney and be recognised on an international level by industry leaders in the social media marketing space.
How can businesses create & leverage communities around their products/services with the help of Social Media? I'm bringing you today an exciting live case study from the luxury watch industry. An example of an engaged worldwide community connected through - yes, a simple hashtag.
Check out this special video interview with Balázs Ferenczi, Content Marketing Manager of Chrono24, an online platform for watch sellers & buyers, and also the editor of the online Fratello Magazine. He shares with us not only the success story behind #SpeedyTuesday, but also how online communities can be taken back offline to connect fans in real life. From all over the world!
I'm very excited about this topic as I feel this is at the heart of Social Media Marketing today. #offlineisthenewblack ?! This is something I would recommend smart businesses to definitely leverage in a creative way as we move into a more and more digitalised world! Using social media to connect people. Create communities. Not only online, but back to basics, offline.
A big theme throughout Social Media Marketing World #SSMW19 this year, and the inspirational closing keynote of Mark Schaefer.
Tune in to the video or read the full interview below.
B!Social with Mari Smith, the world's top Facebook expert at Social Media Marketing World! Why do we need to look at global trends in Social Media Marketing? How is WeChat, a Chinese App massively impacting the evolution of Facebook? What's the future of the Facebook product family (including Messenger, Instagram, WhatsApp)?
Which direction are we heading, what's coming next? How can marketers adapt - quick - to stay ahead of the game? Check out the full interview here.
Notes from my imaginary LinkedIn Diary:
Excitement in the air. Looking forward to some special moments to share. It’s finally time. It’s time to meet the people behind their LinkedIn profiles.
Hear some top tips on what works best for others and why local businesses find value in using social media for their own business! Join us as we celebrate World Social Media Day and connect global to local. B!Social from Nelson, New Zealand!
On the occasion of World Social Media Day, let's connect, let's celebrate - globally, and also locally - here in Nelson, New Zealand! With #bsocialnelson, my aim is to bring the local community together and inspire each other on how we use social media in our businesses, and what we love about it. I would love you to join!
Hi, I'm Bea!