The Ultimate Social Media Workshop

The Ultimate Social Media WORKSHOP

8 February - 15 March 2018 | Thursdays | 5.30 pm - 7.30 pm | NMIT

A fantastic opportunity to unleash the potential of Social Media and use it best for your business.

▶︎Are you already using social media for your business but you are not quite sure whether you are making the most out of your page?

▶︎Should you advertise, you wonder, but what’s the best way?

▶︎You have heard about the importance of having a social media strategy but it’s not really clear where to start?

▶︎You are dreaming about more visibility, an engaged following and converting your fans into potential customers?

▶︎Not to mention those eye-catching photos and videos…

Yes, you can have it ALL with this workshop!

We are excited to announce that we have partnered up with B!Social to bring you the very best of the industry in this special workshop series that will definitely get you motivated for 2018. Walk away with a full action plan of what to do on Facebook and other social platforms and learn about the latest updates, trends and creative tips to take your business to another level.

The workshop will focus mainly on Facebook, however, many of the tips can be used for other platforms as well, including Instagram, LinkedIn and Twitter.

* We are pleased to offer this workshop as a follow up to the record number of interest received at the Lunch & Learn Social Media presentation in October. Special discount for NTBT members - pay only $150!

$175
$150

for non-NTBT members
for NTBT members - SPECIAL DISCOUNT!

Register & pay today to secure your place... there will be NO door sales!

book now

Is this Workshop for you?

YES, if:

You are a business owner/ marketing/ communication professional who is looking to enhance your social media skills & understand more about how to use social media to grow and expand your business.
You already have a business Facebook Page set up and you are confidently using the main platforms at a basic level.
You are looking to learn about social media techniques that will bring you results.
You want valuable tips you can implement straight away without spending hours researching on your own, in a fun and supportive environment.

Please note that this workshop is not for complete beginners. But don’t worry if you are a beginner, you can still attend by completing the preliminary course.
Please register here for the beginner’s workshop to set up your Facebook business Page and learn some basics.

get your biz Facebook ready workshop

What will you learn?

The workshop will cover all the crucial information on how to use social media to promote your business in the most efficient way. You will take away proven strategies and best practices you can apply right away for your product/service. By the end of the training, you will have a solid understanding and ready to use tips and tricks to confidently navigate through this ever changing landscape and use social media as a tool to take your business to another level.

We will cover:

the essentials of a simple but must-have social media strategy that will bring you results
best kept secrets to optimise your profile
best practices for your daily activities, how to engage your audience and make them come back
creative solutions to enhance your social media presence and make it stand out, with a special focus on photo and video creation - top apps and tips, including live streaming
the latest updates, trends and hot topics of the industry

In addition:

Every participant will receive a summary after the modules that covers the most important points to make your learning process easier.
There will be a special online platform with ongoing support and possibility to learn from each other.
An amazing opportunity to network with other businesses, share best practices and form new partnerships.

Bonus

* The workshop includes a complimentary audit for your Facebook page.
* Each business will get a chance to get free visibility and be featured as part of a case study on the Facebook or Instagram page of B!Social.

Date and Timing

The 5 workshops will run on Thursdays from 5:30 PM - 7:30 PM, starting after Waitangi Weekend.

5:30 PM - 6 PM: Opportunity to network and discuss challenges with the group
6 PM - 7 PM: Workshop
7 PM - 7:30 PM: Q&A

* The workshop series is a practical, hands-on course with some interactive exercises so please bring your smartphone and/or laptop and a notebook with you.

Module #1: B!Social - 8 February 2018

Build solid foundations and get all the essentials sorted for a spot on business page, including page optimisation, getting your target audience right, and the DO’s and DON’Ts of effective social interactions to drive engagement.

Module #2: B!Strategic - 15 February 2018

Learn the key pillars of a must-have social media strategy that will help you bring results and visibility.

Module #3: B!Creative - 22 February 2018

Yes, you can be one of those businesses who can tell their story in a creative way. We will show you how to create eye-catching photos and great videos about your product/service with some awesome and free apps, including Stories.

* Note that there will be one week break between Workshop #3 and #4!

Module #4: B!Ads - 8 March 2018

Facebook is becoming a pay to play platform, so we will have a close look at everything you need to know to kick off a successful advertising. Some of the main points will cover how to set up and use the Ads Manager, create custom audiences, and the difference between boosting a post and campaign creation.

Module #5: B!Trending - 15 March 2018

What are the hot trends for this year? What can you implement to make your page stand out? We will bring you some exciting and brand new updates from the biggest social media conference in the world.

About Bea at B!Social

A professional diplomat by training, Bea Pole-Bokor has been branding and promoting a country at top level on the international scene before going digital and establishing her Social Media Agency, B!Social.

Today, as a digital diplomat, she helps businesses in New Zealand make a difference by sharing their stories and promoting their brands through social media.

Having worked at UNESCO Headquarters in Paris, as well as with marketing giant L’Oréal, she brings a wide variety of skills, a strategic thinking and an eye for creativity & tech to the digital sphere.

With over 10 years of experience in communication and content creation, backed by a strong understanding of social media and digital marketing, she is now on a mission to share her passion about all things social and help the Nelson-Tasman region & your business grow.

Bea is also a member of the Organising Committee of the Social Media Conference New Zealand 2018.

Terms and Conditions:

For this workshop, all participants must have a personal Facebook profile set up and be able to use the platform confidently at a basic level.
All participants must pay for the workshop prior to attending.
The workshop’s fee is non-refundable.
We reserve the right to cancel or postpone the event if required, in this case participants will be notified. The workshop is subject to a minimum number of attendees.
Participants give permission to photograph or record their image at any time during the workshop for use in marketing materials. Please let us know in advance if you wouldn't like to be recorded so we can accommodate your request.
Feedback submitted will be used as testimonials.
I agree to receive information by email from NTBT and B!Social about future business activities and events.